LEADERSHIP

Why You Cannot Let Your Team Find Out How Behind You Actually Are.

By Max Tuchman · Dark Horse Ops Insights

Korn Ferry’s research found that 71 percent of US CEOs experience impostor syndrome. [1] That number was already striking before AI showed up. Now AI is the loudest voice in the room making it worse.

I want to talk about a dynamic I see in nearly every C-suite conversation I am in. It is not in your strategy deck. It is not on your board agenda. It is the quiet reason your AI rollout is slower than your competitors’, and it is the most likely thing to derail your tenure if you do not address it directly.

Most senior executives are quietly behind on AI. They cannot let their teams find out.

The Math of Executive Shame

A junior analyst can google “what is an AI agent” without consequence.

A mid-level manager can post in a Slack channel asking which prompt format works best.

A CEO cannot do either. The moment a CEO admits to her team that she does not understand how AI is reshaping her industry, three things start to happen at once. The team begins to wonder what else she does not understand. The board begins to question whether they hired the right person. The competition figures out where the soft spot is.

This is not theoretical. McKinsey reports that 88 percent of companies use AI in some form, but only 1 percent of executives rate their own AI rollouts as mature. [2] Read that gap carefully. It is not a technology gap. It is a leadership gap. The executive at the top knows the rollout is not where it needs to be, and she is the one person in the room who cannot ask for help out loud.

So she does not. She nods in meetings. She forwards articles she has not read. She approves AI strategy slides she cannot evaluate. She sits through demos and asks the safest, vaguest questions she can think of. The gap widens every week.

What the Gap Actually Costs You

The shame is real. The cost is bigger.

When a leader cannot evaluate AI proposals, four things start happening on her watch.

She buys the wrong tools. The procurement team brings in five vendors. They all sound impressive. She picks the loudest one. Six months later, the team has quietly stopped using it.

She misses the real shifts. The shift from chat to agents. The shift from standalone tools to features absorbed inside other platforms. She hears these phrases in meetings and writes them down without knowing what they mean for her business model.

She loses the room with younger talent. Her best people, the ones in their 30s and 40s who are using AI every night to build things on the side, start quietly losing respect for her. They stop pitching her ambitious AI ideas because they do not think she will get it.

She freezes. Bigger decisions sit on her desk longer because she does not have the conviction to call them. Her team starts routing around her.

None of this shows up in a board meeting as “the CEO does not understand AI.” It shows up as missed quarters and high-performer attrition. Which makes the actual root cause even harder to surface.

The Third Option Nobody Is Offering

The standard executive AI training is a group workshop. A leadership offsite. A two-day intensive at a conference.

In each of those, you are in a room with people from your industry, sometimes including direct competitors, watching each other reveal what you do and do not know. The whole point of the format is to learn out loud. For most C-suite roles, that format is the worst possible one.

There is a third option that nobody markets at the same volume because the conversion math is hard. Private, one-on-one coaching. Custom to your industry, your stack, the specific decisions on your desk this quarter. Judgment-free and discreet.

Think about the personal trainers actors hire when they need to lose forty pounds for a movie in eight weeks. The actor cannot show up to a public gym and do that work. The stakes are too high. The audience is the wrong one. So they hire someone, lock the gym door, and put in the reps where nobody can see.

That is the executive AI parallel. I built my practice around it on purpose.

The Question Worth Sitting With

What would you ask, in detail, if you knew nobody on your team or your board would ever find out you asked?

That is the gap. Closing it, in private, is what the rest of your tenure depends on.


Sources

[1] Korn Ferry, “71% of U.S. CEOs Experience Imposter Syndrome, New Korn Ferry Research Finds.”

[2] McKinsey & Company, “State of AI trust in 2026: Shifting to the agentic era,” 2026.


Disclaimer: For those of you warming up in the comments, yes, I obviously used AI to write this. That’s my whole point: the ideas are mine, drawn from a five-page free-flowing brain dump and from real conversations I’ve had with people at all ends of the AI knowledge spectrum. AI helped me organize, tighten, and get the words on the page faster than I could on my own. I have been telling you throughout this series that AI is not here to replace you, it is here to make you more efficient. This article is the proof.